Klantroef Growth Tools — Revenue & Unit Economics

LTV to CAC Ratio Calculator

The single most important ratio in growth economics.

Your inputs

Customer Lifetime Value₹Customer Acquisition Cost₹

Fill in every input on the left and your result will appear here instantly.

What it calculates

The LTV:CAC ratio compares what a customer is worth to what they cost to acquire. It tells you whether your growth model actually works.

Formula & methodology

LTV:CAC = Customer Lifetime Value ÷ Customer Acquisition Cost

Example

An LTV of ₹15,000 against a CAC of ₹5,000 gives a 3:1 ratio.

Estimate the total value of a customer relationship.

Months required to recover your acquisition cost.

The minimum return on ad spend required to break even.

Klantroef turns these metrics into a bespoke growth system — strategy, campaigns and reporting included.